Facebook's food delivery feature now brings Five Guys to all

Facebook now lets you order food without leaving Facebook

In its ever-ongoing quest to literally conquer the social media and web app market, Facebook has officially launched its "order food" feature today across the US.

How it works: Browse nearby restaurants in the "Order Food" section in the Explore menu. The company announced today that users in the U.S. can use the platform to order food for takeout and delivery. Last fall, Facebook announced a deal with online services Delivery.com and Slice, which allowed users to place orders from supported restaurants through their own pages.

A year back, the company said its U.S. users would be able to order food through restaurants' Facebook page. "If you don't have an account with that service, you can quickly and easily sign up, without leaving the Facebook app", Himel wrote. Facebook wants to simplify the process for their users, and as such, they're now allowing ordering takeout food straight from their website or mobile app.

Facebook still gets to record which restaurant the user selects, which is likely to become another bit of personal data the company collects every day. Mark Zuckerberg can help, with the addition of take out ordering directly within the social network.

It is working as well with restaurant chains directly such as Five Guys, Wingstop, Papa John's, TGI Fridays, El Pollo Loco, Denny's and Chipotle amongst others. It's available on iOS, Android and desktop. Facebook says it now has no plans to hire drivers to deliver the food directly, but hopes the new feature will encourage users to stay on the platform for longer.

Facebook has 2 billion active users and they are increasing day by day. Nevertheless, Facebook is constantly coming up with new attempts to get people to spend more time on Facebook, clogging up what was once a simple, useful service. Users can even check out what their friends have to say about a restaurant before deciding where to order from.

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